WHAT THE CEO IS READING – CULTURE EATS STRATEGY FOR LUNCH

Today’s article, ‘Culture Eats Strategy For Lunch’ is from fastcompany.com. The article was published in 2012, but the content is as relevant and important today as it was two years ago.

‘Culture Eats Strategy For Lunch’ explores how a vibrant culture provides a cooperative and collaborative environment for a brand to thrive in.

“Culture is a balanced blend of human psychology, attitudes, actions, and beliefs that combined create either pleasure or pain, serious momentum or miserable stagnation. A strong culture flourishes with a clear set of values and norms that actively guide the way a company operates”.

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We hope this article provides you with some insights and ideas that can be applied to your business.

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