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Google Ads

How to Pick the Correct Ad Strategy

Bidding appropriately is one of the most critical factors for your business’s online success. Google Ads offers users a variety of bidding options tailored to marketing goals to deliver maximum impact and ROI....

How to Select Google Search Ads Keywords

Keywords are the most critical part of your search campaign. They tell Google’s algorithm which customer searches should trigger your ad. There are 5 different types of keyword matching strategy that you can choose from – each giving Google differing degrees of license to trigger...

What is Google Search Advertising
What is Google Search Advertising?

What are Google Search Ads? How do they work? And How much do they cost? These are all very important questions, let us explain the basics....

What are the Google Ad Types and Campaigns?

Google Ads makes finding your customers easy. No matter your business goals there is a campaign or advert that suits your needs. We discuss the types of adverts you can use and what they mean....

Google Ads Management
What Can Google Ads do for your Business?

Google Ads gives you the power to target the right people, at the right time, with the right message. You can get your advertisement shown when it’s optimal for you – this can be by location or when your potential customers are searching for products...